Email your dream clients regularly

Guide or e-book The joining gift doesn’t have to be massive. 35 pages is already quite a lot for a free joining gift. 10 – 15 is a suitable length. The e-book can also be called “15-page mini-guide” or “concise e-book” so as not to mislead the reader. The task of the guide and e-book is to help the reader get one step forward.  on cooking, for example, your joining gift can be ” 5 tips on how to cut the time it takes to open a grocery store in half “. Or ” 3 reasons why you should think about the menu every Sunday “. I see a lot of instructions about whether or not to sell something at the end of a guide or e-book. I personally think it’s not worth it.

If you have completed an online course

The trust is not strong enough for the reader to buy something from you. 2. Video The video is an effective new database joining gift because you can watch it on the bus on the way to work, for example. For example, on Facebook, a person spends an average of 1.7 seconds to go through a publication (mobile). If a video hits, it’s more likely to be viewed than just a picture. (Source: Facebook) The video doesn’t have to be long. 5 – 10 minutes is a suitable length. In this time, you have plenty of time to convince the person that you are the right person to help them. You can put a few tips (1 – 3) or solve one small problem in the video.  video. Increase trust and credibility by providing added value. 3. Webinar recording Webinar recordings are longer than videos, but I recommend keeping the webinar 30 to 45 minutes long.

Don't sell anything at the end of the

A webinar is a great opportunity to either teach the reader something or answer the most common questions you get asked. If you intend to teach something through the webinar, add a short workbook alongside. Also read this: Do Phone Number List you know why you shouldn’t build your audience and customer base only on social media We are used to selling something at the end of the webinar. If the webinar is a sign-up gift, keep it completely value-added and don’t sell anything at the end. Of course, you can tell that you will have the opportunity to buy products and services from you later, but leave the information at a general level at this stage. 4. Workbook The aim of the workbook is to help the reader to move forward concretely.

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