Knowing how to follow up on WhatsApp is very important, especially to avoid being inconvenient to your customers. So, before starting the process, you need to define what your goal is.
How to follow up on WhatsApp
For example, you may want to keep the customer closer or just get their opinion. However, if the strategy is used incorrectly, the result may end up being the opposite and driving the customer away.
Even though communicating with customers can be difficult, there are strategies that can help maintain good communication through WhatsApp. We have put together some tips to help your business. Check them out below.
What is sales follow-up?
What is sales follow-up?
Follow-up is a term that comes from English and basically means following up with a potential customer through cambodia whatsapp number data some means of communication. In other words, it is the entire process of maintaining contact with the lead throughout the purchasing process until the closing.
From the first contact, the sales representative must schedule the next step of the negotiation to maintain a good relationship with the customer. Contact can be maintained via telephone, email, video conference and WhatsApp.
But, whatever form of communication you choose, you need to be careful not to be inconvenient.
Check out some tips below!
How to follow up on WhatsApp?
How to follow up on WhatsApp
It is through follow-up that the sales professional creates a relationship with the customer. In addition, it is also why should your company invest in effective content now through this that the customer will be guided through all the stages of the purchase that they need to go through.
During this process, the customer needs to feel comfortable. This is because this is a factor that will directly influence your actions.
You can use the following methods:
Have a reason to contact the customer
The first and main step in how to follow up on WhatsApp is to have a specific reason for contacting your potential customer.
It is not advisable to sad life box send messages just to “keep in touch”. Therefore, if you have no reason to send messages at that moment, the best thing to do is not to send them.
It’s a good idea to set up an alert so you’ll be notified when something happens with their purchases. That way, you’ll have a good reason to send them the messages.
WhatsApp also gives you the option to make a call to communicate with the customer.
End conversations by marking the next step
Whenever you send messages via WhatsApp and end the conversation, define the next step. With a clear conversation and scheduled next steps, you can conduct more effective sales follow-up.
This is the moment when you will get the client to commit to the next meeting. This way, they will agree to continue the conversation, and your messages will not be treated as inconvenient.
But make it clear in your messages what the next steps will be and dates to talk again.
If he wants the proposal, ask what the ideal time is to schedule the messages or calls.
Don’t end the conversation without getting the customer to commit to something. It’s important to follow up and keep them engaged for the next conversation.
Summarize your conversations and get confirmation
One of the most effective tips for following up on WhatsApp is to apply it at the end of each positive conversation. At this point, send a summary of everything that was discussed and ask the customer to confirm it, as if they were signing a document.
This is an effective way to check whether your follow-up is positive and remains focused based on what was previously discussed.
Plus, it shows that you understood the needs of this prospective client and that you were really paying attention.
Finally, summarizing all the information helps you avoid getting confused in the conversation. Therefore, it is important to gather everything in a single text and ask the potential client to confirm it. This is also a way to maintain a good relationship in the future.
How to be efficient when doing a follow up?
Although follow-up is an action that can help you win over and retain customers, you need to know how to do it correctly. This is because there are certain strategies that can ensure greater efficiency, while other actions can result in customers turning away.
The first step is to choose a network that is compatible with your target customer, in this case, we are working with WhatsApp. Then, the next step is to establish a dialogue with your customer, knowing that you need to make your intentions clear in each contact.