Duties of Database Marketing Manager Maintain and monitor multiple databases. Develop and manage database marketing programs. Extract data to perform analysis and create reports. Monitor and optimize campaign efficiency. Work with cross-functional teams to coordinate database marketing initiatives and manage data integration. Contact the vendor as needed to resolve database-related issues. Assist or manage assigned special items.
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Database marketing managers require a bachelor’s degree in marketing latest database advertising data analysis or a related field. At least a year of experience in database marketing and data analysis. Experience with data analysis tools. Strong communication and interpersonal skills. Ability to manage the team. Excellent analytical and problem solving skills. Strong leadership and decision-making skills.
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