Tag: Consumer Phone Number Data
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What should a digital marketing dashboard include?
In the world of digital marketing, information is power. But not just any information. Online marketing professionals need systematized and useful information. Therefore, a dashboard becomes an essential tool for any company that wants to carry out a successful marketing strategy. A digital marketing dashboard is a data visualization tool that helps collect and analyze…
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These are the main digital analytics tools
Nowadays, having digital analytics tools has become essential to measure the results of an online marketing strategy. These tools provide key information that allows us to understand the behavior of users on a web page, measure the success of advertising campaigns and optimize the performance of a website. This article will These are the. Main…
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Third party cookies: how their disappearance in 2024 will affect your website
Google has announced that it plans to end third-party cookies in 2024, which is great news for user privacy but a major challenge for advertisers and digital marketers. The change to Google Analytics 4 and the GDPR and LOPD regulations have been important factors in this decision. In this article, we will talk about the…
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Apply inbound marketing for ecommerce
Inbound marketing is one of the most powerful strategies currently to get, convert and retain customers for your ecommerce. The way we consume has changed thanks to the Internet, so companies must modify their way of advertising and selling. Users no longer like aggressive or invasive advertising techniques. Now it’s time to focus on the…
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Keys to success with digital marketing for dentists
Digital marketing has become a fundamental tool for the growth and promotion of all types of businesses. In the case of dental clinics, having an effective strategy in this regard can make a difference in attracting new clients and brand positioning. In this article, we will detail the keys to success with digital marketing for…
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What should you know about migrating to Google Analytics
The world of web analytics is undergoing a paradigm shift with the introduction of Google Analytics (GA). This new version offers a series of improvements and functionalities that pursue a clear objective. It is about enabling a deeper understanding of user behavior on websites and applications. To put you in the situation, in this post…
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Increase conversion rate and improve retention
Video marketing has the power to capture and retain the audience’s attention in a unique way. Studies show that users are more likely to take an action after watching a video, which results in a higher conversion rate . Plus, videos keep.Similarly users on your website longer, improving stickiness and reducing bounce rate . By…
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Advantages of video marketing that you should not overlook
Video has become an indisputable trend in marketing strategies. With the exponential growth in the consumption of audiovisual content, companies that opt for this form of communication obtain numerous advantages that do not go unnoticed. We talk to you about the six advantages of video marketing and how they can benefit your.Similarly company in the…
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What are the recommended events in GA?
Implementing events in Google Analytics (GA) is essential for accurately tracking user actions and behaviors on a website or application. They provide valuable information about how users interact with your online business. In this article, we will review their different types and focus on the recommended events in GA , which are especially useful for…
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What is SEO : Google’s evolution of EAT
In the world of SEO, Google has implemented an important evolution known as EEAT , which values the creator’s experience. This change, which took place at the end of , reflects the importance that Google places on the quality and relevance of online content. In this article, we will explain what EAT originally meant in…
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Trends in mobile applications to enhance the user experience
Advances in technology and artificial intelligence mean that app designs evolve by leaps and bounds, with new trends in applications constantly emerging , both at the development and design levels. Innovation and advances in this field are mainly aimed at improving the user experience , with futuristic, simple and accessible designs that encourage most booming…
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SEO for e-commerce, guide to make your online store profitable
It is evidence that any website needs techniques to help it position. But above all, SEO for e-commerce is essential if we also want to make our online business profitable. If we do not have traffic, we lose sales opportunities, dynamite branding, and we will not achieve the established growth objective. It doesn’t matter if…
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