Do you want to know how to use Personal Branding to. Therefore, get more sales on the Internet? How to get more business for your company using a personal branding strategy? In this guide I explain step by step a 3-stage strategy to achieve more sales with a personal brand. […]
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Do you know Trello guide what Trello is ? Do you want to know how Trello works. Therefore, so you can use it in your. Therefore, work? In this guide we explain how to use and how to take advantage of Trello. Nowadays, organization and coordination are essential when working […]
Neuromarketing What is with its techniques helps focus the communication. Therefore, and branding of a company towards the real needs of consumers. Analyze the consumer in a non-intrusive way With this technique there is no need to ask intrusive questions or market research to consumers. Neuromarketing is capable of measuring […]
At this point we can respond to the rest of the objections that I listed at the beginning of the article. Well, we talk about the main components. Of the customer experience during the event. How can we create a relevant user experience in a 100% online event. How can […]
The challenges we face are enormous and we can face them with a multitude of approaches. As with marketing , we are in the moment of reinventing ourselves. The solutions that you are going to read are intended to be an approach to what events may be in the coming […]
The coronavirus is posing a challenge for any in-person activity. Tourism has suffered the unspeakable (for hotels and restaurants it has gone very badly, and for rural accommodation it has gone almost the same as last year), events are having to reinvent themselves looking for hybrid formats, new ways of […]
On the occasion of its 25th Anniversary. The International Festival El Ojo de Iberoamérica announced the institution of the Hall of Honor of Latin Talent starting in 2022. Now the festival announces Marcello Serpa. One of the most important and recognized publicists in the industry Latin creative. Who forever changed […]
Currently, most large affiliate marketing companies, in addition to a commission, charge a fee for the management of their services. This fact means that only large retailers can afford these types of costs. With the aim of offering this service to small ecommerces and thus being able to help them […]
Back in the 70s, Burger King highlighted its iconic slogan “Have it Your Way” based on a catchy “jingle” that ultimately became absolutely iconic beyond the seas. The famous American hamburger chain has decided to go back in time and travel to the 70s to light a new campaign that […]
I want to talk to you about a topic that is out of the ordinary on this blog. It’s a story about integrity. So simple and at the same time so impactful, that it has inspired me to write this article. A true story about integrity Today I received a […]
I recently published the results of a survey I launched as a way to prepare to write my new marketing book , and the main conclusion was clear: companies need a marketing mentor to guide them every step of the way . But look at the testimonials from marketing mentoring […]
Something relatively common in SMEs is that they tend to opt for optimizing their presence in their “preferred” channel and practically ignoring the rest. I understand that it depends on the experience of the team that manages it, but it is curious to see how this is repeated. In the […]
